How the Seasons Affect Your Hair and Scalp (and What to Change in Winter)

November 4, 2026

Your hair changes through the year

Just like your skin, your hair and scalp react to the weather. Temperature, humidity, sunshine and central heating all change how your hair looks, feels and behaves. Adjust your routine with the seasons and your hair stays at its best all year.

Winter: dryness, static and flaky scalp

Cold wind outside and central heating inside strip moisture from hair and scalp. Common winter problems:

Dry, tight or itchy scalp
Flakes that look like dandruff
Static and frizz
Dull, brittle lengths

What to change: switch to a hydrating shampoo and conditioner, add a leave-in, and give the scalp a weekly treatment.

Dry, frizzy hair: the hydration routine, or start with the Hydration Routine Set.
Flaky or itchy scalp: the dandruff routine, or the Dandruff Routine Set.
Sensitive scalp: the soothing Calming range.

Spring: shedding and a fresh start

Many people notice more hair in the brush in spring and autumn. Seasonal shedding is a normal part of the hair growth cycle. It's a good time to clear winter build-up and focus on scalp health.

If shedding feels heavier than usual, try the hair loss and thinning hair routine. If it carries on, speak to your GP or a trichologist.

Summer: sun, sea and chlorine

UV, salt water, chlorine and humidity dry hair out and fade colour. Protect before you go out and rinse after swimming. Coloured hair benefits from Colour Protect.

Autumn: repair and restore

After summer, most hair needs extra nourishment. A weekly restructuring mask rebuilds strength and smoothness before winter. See the Restructuring range for damaged hair.