{"title":"Color","description":"\u003ch1\u003e\u003cspan\u003eMY. Color\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDiscover the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eMY. Color\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e collection – a professional range developed to protect, maintain and enhance beautifully coloured hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDesigned to help preserve colour vibrancy, softness and shine, the collection supports the long-term condition of coloured, highlighted and chemically treated hair. From everyday colour care to neutralising unwanted yellow tones, each formula helps maintain salon-fresh results while keeping the hair healthy-looking, hydrated and beautifully radiant.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether you're protecting freshly coloured hair or maintaining cool blonde, silver and grey tones, MY. Color helps prolong colour brilliance while supporting softness, hydration and natural shine.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey Benefits\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eHelps preserve colour vibrancy\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSupports longer-lasting colour results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnhances shine and softness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps maintain the condition of colour-treated hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps neutralise unwanted yellow tones\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for coloured, highlighted, blonde, silver and grey hair\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"my-after-color-protect-shampoo","title":"My After Color Protect Shampoo","description":"\u003ch1 data-section-id=\"eyi8mh\" data-start=\"112\" data-end=\"145\" class=\"PDq2pG_selectionAnchorContainer\"\u003eMY. After Color Protect Shampoo\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003ch3 data-section-id=\"3h1ku8\" data-start=\"147\" data-end=\"162\"\u003eDescription\u003c\/h3\u003e\n\u003cp data-start=\"164\" data-end=\"202\"\u003e\u003cstrong data-start=\"164\" data-end=\"202\"\u003eCleanse. Protect. Preserve Colour.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"204\" data-end=\"535\"\u003eMY. After Color Protect Shampoo is a gentle cleansing formula developed to help preserve colour vibrancy while maintaining softness, shine and overall hair condition. Designed for coloured, highlighted and chemically treated hair, it helps protect the hair fibre from external stress while supporting longer-lasting colour results.\u003c\/p\u003e\n\u003cp data-start=\"537\" data-end=\"752\"\u003eThe carefully balanced formula cleanses effectively without stripping moisture, leaving hair feeling refreshed, silky and luminous while helping to maintain the richness and intensity of colour between salon visits.\u003c\/p\u003e\n\u003chr data-start=\"754\" data-end=\"757\"\u003e\n\u003ch3 data-section-id=\"ycgkk5\" data-start=\"759\" data-end=\"775\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul data-start=\"777\" data-end=\"1014\"\u003e\n\u003cli data-section-id=\"1g7ib6w\" data-start=\"777\" data-end=\"809\"\u003eHelps preserve colour vibrancy\u003c\/li\u003e\n\u003cli data-section-id=\"1uw7zr0\" data-start=\"810\" data-end=\"850\"\u003eSupports longer-lasting colour results\u003c\/li\u003e\n\u003cli data-section-id=\"1wiki8d\" data-start=\"851\" data-end=\"892\"\u003eGently cleanses without drying the hair\u003c\/li\u003e\n\u003cli data-section-id=\"v0vfd4\" data-start=\"893\" data-end=\"924\"\u003eEnhances shine and luminosity\u003c\/li\u003e\n\u003cli data-section-id=\"1r4mcy4\" data-start=\"925\" data-end=\"962\"\u003eImproves softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"ieyylw\" data-start=\"963\" data-end=\"1014\"\u003eSuitable for coloured and chemically treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1016\" data-end=\"1019\"\u003e\n\u003ch3 data-section-id=\"1qmgibc\" data-start=\"1021\" data-end=\"1034\"\u003eIdeal For\u003c\/h3\u003e\n\u003cul data-start=\"1036\" data-end=\"1140\"\u003e\n\u003cli data-section-id=\"g68xjn\" data-start=\"1036\" data-end=\"1051\"\u003eColoured hair\u003c\/li\u003e\n\u003cli data-section-id=\"yx14vf\" data-start=\"1052\" data-end=\"1070\"\u003eHighlighted hair\u003c\/li\u003e\n\u003cli data-section-id=\"xxaxp8\" data-start=\"1071\" data-end=\"1096\"\u003eChemically treated hair\u003c\/li\u003e\n\u003cli data-section-id=\"yl57j1\" data-start=\"1097\" data-end=\"1117\"\u003eColour maintenance\u003c\/li\u003e\n\u003cli data-section-id=\"1gd989a\" data-start=\"1118\" data-end=\"1140\"\u003eDull or faded colour\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1142\" data-end=\"1145\"\u003e\n\u003ch3 data-section-id=\"17h2msu\" data-start=\"1147\" data-end=\"1161\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp data-start=\"1163\" data-end=\"1368\"\u003eApply to wet hair and massage gently through the scalp and lengths to create a rich lather. Rinse thoroughly and repeat if required. Follow with \u003cstrong data-start=\"1308\" data-end=\"1347\"\u003eMY. After Color Protect Conditioner\u003c\/strong\u003e for optimum results.\u003c\/p\u003e\n\u003chr data-start=\"1370\" data-end=\"1373\"\u003e\n\u003ch3 data-section-id=\"14ddpa8\" data-start=\"1375\" data-end=\"1395\"\u003eProfessional Tip\u003c\/h3\u003e\n\u003cp data-start=\"1397\" data-end=\"1587\"\u003eUse after every colour service as part of the \u003cstrong data-start=\"1443\" data-end=\"1465\"\u003eMY. Colour Protect\u003c\/strong\u003e routine to help maintain colour brilliance, improve hair condition and extend the longevity of professional salon colour.\u003c\/p\u003e","brand":"MY.ORGANICS","offers":[{"title":"250ml","offer_id":56200939831636,"sku":null,"price":22.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/files\/COLOURPROTECT_SHAMPOO_250ml.jpg?v=1781705938"},{"product_id":"my-after-color-protect-conditioner","title":"My After Color Protect Conditioner","description":"\u003ch1 class=\"PDq2pG_selectionAnchorContainer\" data-end=\"180\" data-start=\"143\" data-section-id=\"kux0ui\"\u003eMY. After Color Protect Conditioner\u003cspan class=\"PDq2pG_selectionAnchor\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003ch3 data-end=\"197\" data-start=\"182\" data-section-id=\"3h1ku8\"\u003eDescription\u003c\/h3\u003e\n\u003cp data-end=\"237\" data-start=\"199\"\u003e\u003cstrong data-end=\"237\" data-start=\"199\"\u003eNourish. Protect. Preserve Colour.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"526\" data-start=\"239\"\u003eMY. After Color Protect Conditioner is a nourishing treatment specially developed for coloured, highlighted and chemically treated hair. Formulated to help maintain colour vibrancy and prolong salon results, it conditions the hair fibre while improving softness, shine and manageability.\u003c\/p\u003e\n\u003cp data-end=\"700\" data-start=\"528\"\u003eIts lightweight yet effective formula helps detangle and smooth the hair without weighing it down, leaving colour-treated hair feeling silky, hydrated and full of vitality.\u003c\/p\u003e\n\u003chr data-end=\"705\" data-start=\"702\"\u003e\n\u003ch3 data-end=\"723\" data-start=\"707\" data-section-id=\"ycgkk5\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul data-end=\"943\" data-start=\"725\"\u003e\n\u003cli data-end=\"757\" data-start=\"725\" data-section-id=\"1v2mhtt\"\u003eHelps maintain colour vibrancy\u003c\/li\u003e\n\u003cli data-end=\"798\" data-start=\"758\" data-section-id=\"1uw7zr0\"\u003eSupports longer-lasting colour results\u003c\/li\u003e\n\u003cli data-end=\"840\" data-start=\"799\" data-section-id=\"1yuwyz4\"\u003eNourishes and conditions the hair fibre\u003c\/li\u003e\n\u003cli data-end=\"878\" data-start=\"841\" data-section-id=\"1r4mcy4\"\u003eImproves softness and manageability\u003c\/li\u003e\n\u003cli data-end=\"910\" data-start=\"879\" data-section-id=\"v0vfd4\"\u003eEnhances shine and luminosity\u003c\/li\u003e\n\u003cli data-end=\"943\" data-start=\"911\" data-section-id=\"1fyy3ay\"\u003eHelps reduce tangles and frizz\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"948\" data-start=\"945\"\u003e\n\u003ch3 data-end=\"963\" data-start=\"950\" data-section-id=\"1qmgibc\"\u003eIdeal For\u003c\/h3\u003e\n\u003cul data-end=\"1088\" data-start=\"965\"\u003e\n\u003cli data-end=\"980\" data-start=\"965\" data-section-id=\"g68xjn\"\u003eColoured hair\u003c\/li\u003e\n\u003cli data-end=\"999\" data-start=\"981\" data-section-id=\"yx14vf\"\u003eHighlighted hair\u003c\/li\u003e\n\u003cli data-end=\"1025\" data-start=\"1000\" data-section-id=\"xxaxp8\"\u003eChemically treated hair\u003c\/li\u003e\n\u003cli data-end=\"1052\" data-start=\"1026\" data-section-id=\"qc28ob\"\u003eDry, colour-treated hair\u003c\/li\u003e\n\u003cli data-end=\"1088\" data-start=\"1053\" data-section-id=\"1s3fmrr\"\u003eHair requiring colour maintenance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"1093\" data-start=\"1090\"\u003e\n\u003ch3 data-end=\"1109\" data-start=\"1095\" data-section-id=\"17h2msu\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp data-end=\"1292\" data-start=\"1111\"\u003eAfter shampooing, apply evenly through the mid-lengths and ends. Leave for 2–5 minutes before rinsing thoroughly. For optimum results, use after \u003cstrong data-end=\"1291\" data-start=\"1256\"\u003eMY. After Color Protect Shampoo\u003c\/strong\u003e.\u003c\/p\u003e\n\u003chr data-end=\"1297\" data-start=\"1294\"\u003e\n\u003ch3 data-end=\"1319\" data-start=\"1299\" data-section-id=\"14ddpa8\"\u003eProfessional Tip\u003c\/h3\u003e\n\u003cp data-end=\"1491\" data-start=\"1321\"\u003eUse regularly as part of the \u003cstrong data-end=\"1372\" data-start=\"1350\"\u003eMY. Colour Protect\u003c\/strong\u003e routine to help preserve colour vibrancy, maintain hair condition and extend the life of professional colour services.\u003c\/p\u003e","brand":"MY.ORGANICS","offers":[{"title":"250ml","offer_id":56200939602260,"sku":null,"price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/files\/COLOURPROTECT_CONDITIONER_250ml.jpg?v=1781706041"},{"product_id":"my-no-yellow-shampoo","title":"My No-Yellow Shampoo","description":"\u003ch1 data-section-id=\"135g7w3\" data-start=\"153\" data-end=\"176\" class=\"PDq2pG_selectionAnchorContainer\"\u003eMY. No-Yellow Shampoo\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h1\u003e\n\u003ch3 data-section-id=\"3h1ku8\" data-start=\"178\" data-end=\"193\"\u003eDescription\u003c\/h3\u003e\n\u003cp data-start=\"195\" data-end=\"260\"\u003e\u003cstrong data-start=\"195\" data-end=\"260\"\u003eNeutralise Warm Tones. Enhance Brightness. Maintain Radiance.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"262\" data-end=\"561\"\u003eMY. No-Yellow Shampoo is a colour-correcting cleanser developed to help neutralise unwanted yellow and warm tones in blonde, grey, silver and lightened hair. The formula gently cleanses while helping to maintain brightness, shine and softness, leaving hair looking cooler, fresher and more luminous.\u003c\/p\u003e\n\u003cp data-start=\"563\" data-end=\"785\"\u003eIdeal for natural blondes, highlighted hair and grey or silver tones, this professional formula helps preserve the desired colour between salon visits while respecting the hair fibre and maintaining overall hair condition.\u003c\/p\u003e\n\u003chr data-start=\"787\" data-end=\"790\"\u003e\n\u003ch3 data-section-id=\"ycgkk5\" data-start=\"792\" data-end=\"808\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul data-start=\"810\" data-end=\"1075\"\u003e\n\u003cli data-section-id=\"vs9lxu\" data-start=\"810\" data-end=\"861\"\u003eHelps neutralise unwanted yellow and brassy tones\u003c\/li\u003e\n\u003cli data-section-id=\"12ut12s\" data-start=\"862\" data-end=\"901\"\u003eEnhances blonde, grey and silver hair\u003c\/li\u003e\n\u003cli data-section-id=\"reafa2\" data-start=\"902\" data-end=\"944\"\u003eHelps maintain brightness and luminosity\u003c\/li\u003e\n\u003cli data-section-id=\"fxh63h\" data-start=\"945\" data-end=\"989\"\u003eGently cleanses without weighing hair down\u003c\/li\u003e\n\u003cli data-section-id=\"g9jt1p\" data-start=\"990\" data-end=\"1025\"\u003eHelps preserve softness and shine\u003c\/li\u003e\n\u003cli data-section-id=\"nmz6dn\" data-start=\"1026\" data-end=\"1075\"\u003eIdeal for maintaining cool-toned colour results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1077\" data-end=\"1080\"\u003e\n\u003ch3 data-section-id=\"1qmgibc\" data-start=\"1082\" data-end=\"1095\"\u003eIdeal For\u003c\/h3\u003e\n\u003cul data-start=\"1097\" data-end=\"1192\"\u003e\n\u003cli data-section-id=\"hbfbck\" data-start=\"1097\" data-end=\"1110\"\u003eBlonde hair\u003c\/li\u003e\n\u003cli data-section-id=\"1w46bzn\" data-start=\"1111\" data-end=\"1122\"\u003eGrey hair\u003c\/li\u003e\n\u003cli data-section-id=\"z1ixt9\" data-start=\"1123\" data-end=\"1136\"\u003eSilver hair\u003c\/li\u003e\n\u003cli data-section-id=\"yx14vf\" data-start=\"1137\" data-end=\"1155\"\u003eHighlighted hair\u003c\/li\u003e\n\u003cli data-section-id=\"1rjgry2\" data-start=\"1156\" data-end=\"1171\"\u003eBleached hair\u003c\/li\u003e\n\u003cli data-section-id=\"yl57j1\" data-start=\"1172\" data-end=\"1192\"\u003eColour maintenance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1194\" data-end=\"1197\"\u003e\n\u003ch3 data-section-id=\"17h2msu\" data-start=\"1199\" data-end=\"1213\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp data-start=\"1215\" data-end=\"1410\"\u003eApply to wet hair and massage gently through the scalp, lengths and ends. Leave on for a few minutes, depending on the desired level of tone correction, then rinse thoroughly. Repeat if required.\u003c\/p\u003e\n\u003chr data-start=\"1412\" data-end=\"1415\"\u003e\n\u003ch3 data-section-id=\"14ddpa8\" data-start=\"1417\" data-end=\"1437\"\u003eProfessional Tip\u003c\/h3\u003e\n\u003cp data-start=\"1439\" data-end=\"1652\"\u003eFor optimum colour maintenance, alternate with \u003cstrong data-start=\"1486\" data-end=\"1521\"\u003eMY. After Color Protect Shampoo\u003c\/strong\u003e and follow with \u003cstrong data-start=\"1538\" data-end=\"1577\"\u003eMY. After Color Protect Conditioner\u003c\/strong\u003e to help maintain colour vibrancy, shine and softness between salon visits.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"MY.ORGANICS","offers":[{"title":"250ml","offer_id":56200938357076,"sku":null,"price":22.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/files\/NO-YELLOW_SHAMPOO_250ml.jpg?v=1781706134"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/collections\/MY.COLORS_STILLLIFE.jpg?v=1781707723","url":"https:\/\/ecosalongroup.co.uk\/collections\/color.oembed","provider":"My.Organics.uk","version":"1.0","type":"link"}