{"title":"Purify","description":"\u003ch1\u003e\u003cspan\u003eMY. Purify\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDiscover the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eMY. Purify\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e collection – a targeted range developed to cleanse, refresh and rebalance the scalp while helping maintain a healthy scalp environment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFormulated with carefully selected ingredients and inspired by the MY.ORGANICS philosophy of scalp wellbeing, the Purify collection gently removes excess sebum, impurities and product build-up without disrupting the scalp's natural balance. The result is hair that feels lighter, fresher and beautifully revitalised.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIdeal for oily scalps, product build-up and those looking to maintain long-term scalp health, MY. Purify provides the perfect foundation for healthy-looking hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey Benefits\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eHelps remove excess oil and impurities\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGently purifies and refreshes the scalp\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSupports a balanced scalp environment\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves hair feeling light and clean\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps maintain long-term scalp wellbeing\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for regular use\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"my-purify-shampoo","title":"MY. Purify Shampoo","description":"\u003ch2 class=\"PDq2pG_selectionAnchorContainer\" data-end=\"164\" data-start=\"143\" data-section-id=\"my4sm1\"\u003eMY. Purify Shampoo\u003cspan class=\"PDq2pG_selectionAnchor\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-end=\"215\" data-start=\"166\"\u003e\u003cstrong data-end=\"215\" data-start=\"166\"\u003eDeep Cleansing. Balanced Scalp. Healthy Hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"356\" data-start=\"217\"\u003eMY. Purify Shampoo gently removes excess sebum, impurities and product build-up while respecting the natural balance of the scalp and hair.\u003c\/p\u003e\n\u003cp data-end=\"526\" data-start=\"358\"\u003eFormulated with carefully selected ingredients, it leaves the scalp feeling fresh, clean and comfortable while helping the hair maintain its natural vitality and shine.\u003c\/p\u003e\n\u003cp data-end=\"624\" data-start=\"528\"\u003eIdeal for oily scalps, congested skin conditions or as part of a regular scalp wellness routine.\u003c\/p\u003e\n\u003ch3 data-end=\"642\" data-start=\"626\" data-section-id=\"ycgkk5\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul data-end=\"868\" data-start=\"644\"\u003e\n\u003cli data-end=\"680\" data-start=\"644\" data-section-id=\"yym97o\"\u003eDeeply cleanses the scalp and hair\u003c\/li\u003e\n\u003cli data-end=\"721\" data-start=\"681\" data-section-id=\"jm11jb\"\u003eHelps remove excess oil and impurities\u003c\/li\u003e\n\u003cli data-end=\"761\" data-start=\"722\" data-section-id=\"hms6i7\"\u003eSupports a balanced scalp environment\u003c\/li\u003e\n\u003cli data-end=\"799\" data-start=\"762\" data-section-id=\"10azx1d\"\u003eRefreshes and revitalises the scalp\u003c\/li\u003e\n\u003cli data-end=\"841\" data-start=\"800\" data-section-id=\"rjoq05\"\u003eLeaves hair light, clean and manageable\u003c\/li\u003e\n\u003cli data-end=\"868\" data-start=\"842\" data-section-id=\"1i360bf\"\u003eSuitable for regular use\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"883\" data-start=\"870\" data-section-id=\"1qmgibc\"\u003eIdeal For\u003c\/h3\u003e\n\u003cul data-end=\"986\" data-start=\"885\"\u003e\n\u003cli data-end=\"908\" data-start=\"885\" data-section-id=\"tru4uu\"\u003eOily scalp conditions\u003c\/li\u003e\n\u003cli data-end=\"927\" data-start=\"909\" data-section-id=\"1g3a2cd\"\u003eProduct build-up\u003c\/li\u003e\n\u003cli data-end=\"951\" data-start=\"928\" data-section-id=\"1hqt155\"\u003eEnvironmental residue\u003c\/li\u003e\n\u003cli data-end=\"986\" data-start=\"952\" data-section-id=\"1hibpvv\"\u003eClients seeking a deeper cleanse\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"1002\" data-start=\"988\" data-section-id=\"17h2msu\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp data-end=\"1138\" data-start=\"1004\"\u003eApply to wet hair and scalp. Massage gently to create a rich lather. Leave for 1–2 minutes, then rinse thoroughly. Repeat if required.\u003c\/p\u003e\n\u003chr data-end=\"1143\" data-start=\"1140\"\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"My.Organics.uk","offers":[{"title":"250 ml","offer_id":56220374368596,"sku":null,"price":23.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/files\/PURIFY_SHAMPOO_250ml.jpg?v=1782318863"},{"product_id":"my-purify-conditioner","title":"MY. Purify Conditioner","description":"\u003cp data-start=\"108\" data-end=\"164\" class=\"PDq2pG_selectionAnchorContainer\"\u003e \u003c\/p\u003e\n\u003ch2 data-section-id=\"1n8wdoa\" data-start=\"111\" data-end=\"136\" class=\"PDq2pG_selectionAnchorContainer\"\u003eMY. Purify Conditioner\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp data-start=\"138\" data-end=\"202\"\u003e\u003cstrong data-start=\"138\" data-end=\"202\"\u003eLightweight Hydration. Balanced Scalp. Healthy-Looking Hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"204\" data-end=\"441\"\u003eMY. Purify Conditioner helps restore moisture and softness without weighing the hair down. Designed to complement the MY. Purify cleansing programme, it nourishes the hair fibre while helping maintain a fresh, balanced scalp environment.\u003c\/p\u003e\n\u003cp data-start=\"443\" data-end=\"573\"\u003eThe lightweight formula improves manageability, enhances natural shine and leaves the hair feeling clean, healthy and revitalised.\u003c\/p\u003e\n\u003ch3 data-section-id=\"ycgkk5\" data-start=\"575\" data-end=\"591\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul data-start=\"593\" data-end=\"792\"\u003e\n\u003cli data-section-id=\"1opb9u4\" data-start=\"593\" data-end=\"616\"\u003eLightweight hydration\u003c\/li\u003e\n\u003cli data-section-id=\"g26bvc\" data-start=\"617\" data-end=\"647\"\u003eHelps maintain scalp balance\u003c\/li\u003e\n\u003cli data-section-id=\"1r4mcy4\" data-start=\"648\" data-end=\"685\"\u003eImproves softness and manageability\u003c\/li\u003e\n\u003cli data-section-id=\"3dsnxz\" data-start=\"686\" data-end=\"716\"\u003eAdds shine without heaviness\u003c\/li\u003e\n\u003cli data-section-id=\"1q9xjzd\" data-start=\"717\" data-end=\"748\"\u003eSupports healthy-looking hair\u003c\/li\u003e\n\u003cli data-section-id=\"1dcvzwg\" data-start=\"749\" data-end=\"792\"\u003eIdeal for normal to oily scalp conditions\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1qmgibc\" data-start=\"794\" data-end=\"807\"\u003eIdeal For\u003c\/h3\u003e\n\u003cul data-start=\"809\" data-end=\"958\"\u003e\n\u003cli data-section-id=\"tru4uu\" data-start=\"809\" data-end=\"832\"\u003eOily scalp conditions\u003c\/li\u003e\n\u003cli data-section-id=\"tmhdy5\" data-start=\"833\" data-end=\"860\"\u003eFine to normal hair types\u003c\/li\u003e\n\u003cli data-section-id=\"kw0caf\" data-start=\"861\" data-end=\"903\"\u003eClients seeking lightweight conditioning\u003c\/li\u003e\n\u003cli data-section-id=\"6umawg\" data-start=\"904\" data-end=\"958\"\u003eUse following MY. Purify Shampoo for optimum results\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"17h2msu\" data-start=\"960\" data-end=\"974\"\u003eHow To Use\u003c\/h3\u003e\n\u003cp data-start=\"976\" data-end=\"1098\"\u003eApply to clean, towel-dried hair, concentrating on the mid-lengths and ends. Leave for 2–3 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003cp data-start=\"897\" data-end=\"1008\"\u003e \u003c\/p\u003e","brand":"My.Organics.uk","offers":[{"title":"250 ml","offer_id":56220391866708,"sku":null,"price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/files\/PURIFY_CONDITIONER_250ml.jpg?v=1782319032"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/collections\/PURIFY_WAXES_STILLLIFE_2.jpg?v=1782320395","url":"https:\/\/ecosalongroup.co.uk\/collections\/purify.oembed","provider":"My.Organics.uk","version":"1.0","type":"link"}