{"product_id":"my-pure-butter","title":"My.Pure Butter","description":"\u003ch1\u003e\u003cspan\u003eMY. Pure Butter\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch3\u003e\u003cspan\u003eDescription\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eNourish. Restore. Revitalise.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eMY. Pure Butter is an intensive nourishing treatment developed for dry, stressed and damaged hair requiring deep hydration and restoration. Rich in botanical ingredients, the luxurious formula penetrates the hair fibre to help replenish moisture, improve elasticity and restore softness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eDesigned to leave the hair feeling silky, smooth and manageable, it helps combat dryness and frizz while enhancing shine and overall hair condition without compromising natural movement.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eKey Benefits\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eDeeply nourishes and hydrates the hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps restore softness and elasticity\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eImproves manageability\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps control frizz and dryness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnhances shine and smoothness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves hair feeling healthy and revitalised\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eIdeal For\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eDry hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDamaged hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eChemically treated hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThick hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHair requiring intensive nourishment\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eHow To Use\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eApply to clean, towel-dried hair, concentrating on the mid-lengths and ends. Leave on for 5–10 minutes before rinsing thoroughly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFor an intensive conditioning treatment, leave on for longer before rinsing.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eProfessional Tip\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eUse once or twice a week as part of your \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eMY.ORGANICS\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e hair care routine to help maintain soft, smooth and healthy-looking hair. For very dry hair, comb through after application to ensure even distribution.\u003c\/span\u003e\u003c\/p\u003e","brand":"MY.ORGANICS","offers":[{"title":"200 ml","offer_id":56204854264148,"sku":null,"price":31.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1043\/8846\/0884\/files\/CopyofMY.PURE_BUTTER_100ml.jpg?v=1781275882","url":"https:\/\/ecosalongroup.co.uk\/products\/my-pure-butter","provider":"My.Organics.uk","version":"1.0","type":"link"}